Toby Atkin-Wright

Barr’s are dropping Diet Irn Bru — in a rebranding exercise, it is going to called Sugar-Free Irn Bru. As with many of the juices on supermarket shelves, the word “diet” is viewed as old-fashioned, and the phrase “no added sugar” has taken its place. Which makes some sense, but it does mean that we’re defining the drink in terms of the one thing that it doesn’t contain.

Similarly, the vegetarian breakfast at Morrisons café is called a Meat Free Platter. The only mixed breakfast on their menu that doesn’t contain meat is the only one with “meat” in its name.

It seems a bit backwards.

Barr’s are dropping Diet Irn Bru — in a rebranding exercise, it is going to called Sugar-Free Irn Bru. As with many of the juices on supermarket shelves, the word “diet” is viewed as old-fashioned, and the phrase “no added sugar” has taken its place. Which makes some sense, but it does mean that we’re defining the drink in terms of the one thing that it doesn’t contain.

Similarly, the vegetarian breakfast at Morrisons café is called a Meat Free Platter. The only mixed breakfast on their menu that doesn’t contain meat is the only one with “meat” in its name.

It seems a bit backwards.

Yesterday Andrew took Beth and me on a shopping trip to Dundee. On the way we popped into the Fordelhill farm shop near Drumoig, which we pass by while commuting to work, but hadn’t stopped at till now. Then we went on to Matthew’s chinese supermarket in Dundee. I picked up a bottle of Heinz ABC Sweet Sauce, an oddly pleasing Indonesian sweet soy sauce with a texture like molasses.

After a stuffy and crowded trip to M&S to buy some school socks for Beth, and a comparatively refreshing time in Slaters Menswear as Andrew bought a new shirt, we had lunch at Jimmy Chungs, then headed out on the Arbroath road to Sainsbury’s to do a grocery shop (it makes a change from our usual St Andrews shopping in Tescos or Morrisons).

I bought eight litres of Irn Bru, which came with an Irn Bru beach towel. Joy!

Yesterday Andrew took Beth and me on a shopping trip to Dundee. On the way we popped into the Fordelhill farm shop near Drumoig, which we pass by while commuting to work, but hadn’t stopped at till now. Then we went on to Matthew’s chinese supermarket in Dundee. I picked up a bottle of Heinz ABC Sweet Sauce, an oddly pleasing Indonesian sweet soy sauce with a texture like molasses.

After a stuffy and crowded trip to M&S to buy some school socks for Beth, and a comparatively refreshing time in Slaters Menswear as Andrew bought a new shirt, we had lunch at Jimmy Chungs, then headed out on the Arbroath road to Sainsbury’s to do a grocery shop (it makes a change from our usual St Andrews shopping in Tescos or Morrisons).

I bought eight litres of Irn Bru, which came with an Irn Bru beach towel. Joy!

It was Beth’s last full day of school today before her Christmas holidays. The children watched some films, including The Snowman. Beth lay in bed this evening singing “Walking in the Air” to herself. When I asked her if she enjoyed the film, she told me that it was sad at the end and this version didn’t have Irn Bru in it.

This entry was originally posted at http://tobyaw.dreamwidth.org/169408.html.

It was Beth’s last full day of school today before her Christmas holidays. The children watched some films, including The Snowman. Beth lay in bed this evening singing “Walking in the Air” to herself. When I asked her if she enjoyed the film, she told me that it was sad at the end and this version didn’t have Irn Bru in it.